Glossary

Short definitions of hotel analytics and AI search terms, written for hoteliers.

GDS (Global Distribution System): connecting hotels to travel agents

30 July, 2026 Glossary

Understand what a GDS is and its role in distributing hotel inventory to travel professionals worldwide.

30 July, 2026 Glossary

Understand metasearch engines for hotels and their role in direct bookings and visibility.

30 July, 2026 Glossary

Discover the billboard effect, where OTA visibility leads to more direct bookings for hotels.

30 July, 2026 Glossary

Learn about ancillary revenue in hotels and how to maximize additional income streams.

30 July, 2026 Glossary

Learn about direct bookings, their benefits for hotels, and strategies to increase them.

30 July, 2026 Glossary

A channel manager is a software solution that allows hotels to manage their inventory and room rates across multiple online distribution channels.

30 July, 2026 Glossary

Learn what a PMS is and why it's essential for managing hotel operations, from bookings to guest services.

30 July, 2026 Glossary

Learn what an Online Travel Agency (OTA) is and its role in hotel distribution and bookings.

30 July, 2026 Glossary

Understand OTA commission fees, how they impact hotel revenue, and strategies for managing them.

30 July, 2026 Glossary

Discover rate parity, its importance for hotels, and how it affects pricing strategies across channels.

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